Tuesday, February 26, 2019

Build Your Blog With An E-mail Campaign!

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I've been blogging for awhile now. Because I started it up as a hobby, I never really wanted to put a whole lot of money into it. I've been pretty picky and choosy about what kind of expert I will rely on, which conferences I'm going to attend, and which services are necessary for me and my blog. I've found that there are plenty of people wanting to spin their products as indispensable to my success as a blogger, all to their own ends. Just saying, the next SEO expert from India, Sri Lanka or China wanting to develop my web page and springboard me to the first page of Google Search, will still get a resounding 'No Thank You' from me!

But one thing I've realized is that some things are just necessary. If traffic and response to your website is what you want, then you want to create an e-mail list! Next, you want to have a good email provider to get the message out there! 

E-mail marketing is an important tool for promoting a blog. Together with some good SEO, this instrument can bring your website to the top of search engines. In addition, e-mail marketing will help build the good reputation of a blog or brand, as well as gain the loyalty of your readers. It is very easy for a newcomer in this area to get confused. So before launching an e-mail marketing campaign you need to build a clear plan of action. Define the main goal you want to achieve with your e-mail campaign.

One Of The Most Effective Ways To Promote Content 

Thanks to email newsletters you can:
  • Achieve targeted actions such as site registration, visits to landing pages, etc.
  • Increase audience trust to the site
  • Inform users about innovations
  • Motivate to purchase
  • Make a regular visitor a regular reader
Email marketing is an important part of internet marketing for bloggers. More than 34% of the population uses e-mail, with users sending approximately 196 billion emails. Experts predict an increase in coverage to  2.8 billion people by 2020. According to the recent researches, online retailers that were using email marketing were able to achieve a profit increase of 24%.

Picking the right e-mail service provider (ESP) is not always easy but a very important part of an email marketing campaign. You want to ensure your ESP offers the elements that will help you make your email marketing efforts a success. To help you choose, here are six helpful things to look for:

Look for an email service with an average delivery rate of 98% or higher!
I've been really happy with the Email Service Provider I am working with. They have treated me quite well and I'm happy to recommend them here!

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